How to retain customers and generate more revenue with a good after-sales strategy

See how to plan an after-sales strategy to retain, retain and generate more revenue from the customers your company already has

After-sales is the stage that begins when the customer closes a deal with a company. The objective of continuing the relationship with the consumer after the purchase is to ensure that he is satisfied with the product or service purchased, returning to do business with the company in the future or referring it to friends and family.

Despite knowing the importance of retaining customers, many companies still focus excessively on attracting them. It’s not that the search for new customers should be left out, but it needs to be combined with loyalty strategies.

One way to do this is through post-sales, a step after the sale, which is to ensure that customers have a good experience using the product or service they have purchased. The idea is that, if the relationship continues and is successful after the purchase, the chances of that person buying again and even referring the company will be greater.

In this article, you’ll find out everything about this important step, but still neglected by many companies. Read on to know what it is, how important it is and how to make a good after-sales!

What is after-sales?

It is a mistake to think that the relationship with the consumer must end when a deal is closed. In fact, it’s the other way around. It is precisely after completing the sale that the company must invest in shares to retain and retain this consumer.

This is where post-sales comes in, a stage that, as the name suggests, takes place after closing the deal between company and customer. At this stage, the company concerned with retention and loyalty seeks to apply strategies that ensure that the customer is successful with the purchased product or service, having their expectations and needs met.

How important is after-sales?

Having a good after-sales strategy can be a great differential over your competitors, making your business remembered by consumers because of the good experience it offers.

With loyal customers buying on a recurring basis, you need to worry less about attracting new customers. Attracting customers, by the way, is usually cheaper than retaining them, did you know?

Another benefit of not leaving customers out after the checkout is that you’ll get more referrals from current customers this way. How many times have you recommended a company to a friend or family member after having an amazing experience? So it is. When you receive referrals, there is no need to chase customers, they will come to you.

The steps of the after-sales funnel

You’ve certainly heard of the sales funnel, a representation of the steps the customer goes through, from the first contact with the company to the closing of the deal. What you might not know is that, after the purchase, we can include the customer in another funnel: the after-sales funnel. It is usually divided into four steps:

  • Adoption: is the moment when the customer starts using your product or service. The company’s challenge at the moment is to transform punctual consumption into something that is repeated and becomes part of the consumer’s routine;
  • Retention: phase that starts right after adoption, when your company must focus on ensuring that the customer sees value in your product or service on an ongoing basis;
  • Expansion: the customer already recognizes the value of your product or service and starts to bring more direct revenue to your company, that is, increases the average ticket;
  • Advocacy: the client starts to act as an advocate for his brand and starts to generate indirect income, helping to acquire new clients.

How to map the Customer Journey?

In order to do a good after-sales, it is important, in addition to knowing the path, to analyze how the customer takes it. That’s what the Customer Journey, or Customer Journey, is for, which begins as soon as a person becomes a customer. Attention: don’t confuse it with the Buying Journey, which focuses on the steps that precede the sale.

The first step in developing a good after-sales strategy is to map what marks each of the steps in your company’s after-sales funnel. For this:

1. Look at customers who have successfully traveled this journey

Make a survey of customers who do business with your company on a recurring basis, those who started to bring in more revenue over time or even who have become advocates of your brand. Understand their journey and what they did in common along that path.

2. Look for customers you’ve lost along the way

You know those customers who had everything to have a great relationship with your company, but left and you never heard from them again? How was their trajectory different from successful clients?

3. Analyze the frequency of use/purchase of your product or service

The objective here is to understand what should be considered an ideal frequency of use or consumption of your product or service. If there is information available in the market, it is interesting to do a benchmarking to compare the frequency with the average of your market.

4. Understand what your customer’s goals are and when they are achieved

How does your customer perceive the value of your product or service? The answer to this question varies greatly depending on the type of business and specific segment of the company.

The value can be financial return in the case of B2B businesses — RD customers, for example, when they hire marketing automation software, expect that investment to be reflected in a sales result over time.

But there are also emotional and social returns, such as status, quality of life, expression of a personal value, for example, care for the environment. In this case, it is interesting to investigate what are the emotional motivators that lead the customer to consume your product or service.

From the analysis, establish which are the milestones that define each of these steps and which indicator demonstrates that the customer is ready to take the next step. Your after-sales strategy will be designed to encourage the customer to move forward on this journey.

after sales

How to delight customers after sales?

Now that you already know the concepts of after-sales, after-sales funnel and Customer Journey, smart city lahore can go on to some tips on how to delight your customers at this stage.

Follow up

The follow-up should not be done only during the sale. In post-sales, this tool is valuable, serving to question the customer about the positive and negative points in the use of the product or service so far.

Gathering feedback shows that the company cares, and allows you to discover what points should be maintained and what needs to be improved in your strategy. Show that you care about the consumer’s opinion and make yourself available to listen to them.

Offer exclusive benefits

A good way to retain and retain your customers is to make them feel special. One way to do this is by offering exclusive benefits, which can be sent on special dates, such as birthdays, Christmas, Customer’s Day.

These benefits can be discounts, exclusive promotions or other offers that make sense. If you’re launching a new product, feature, or service, how about inviting existing customers to meet them first? Let them try it before the rest of the audience and, if they decide to buy, offer a special discount.

For those who sell products, sending samples to see other options in your catalog is a good idea. And you can also encourage sharing on social media, which helps make your brand better known.

Have efficient support

An efficient support is the basic for a good after-sales. The support team must be organized, well-trained and efficient, and the communication channels with the company must be integrated and easy to find.

A good service is an excellent opportunity to delight consumers. But it can also be a shot in the foot if it is of poor quality, generating negative reviews and complaints on the internet. Therefore, pay special attention to this point.

Use the right tools

A CRM software allows you to integrate the company’s after-sales actions, helping in the relationship with the consumer even after the deal has been closed. That’s because the tool gathers information about the customer, their purchase history, among other data, which allows personalized service.

How to make post-sales content? Ideas for each of the 4 stages of the Customer Journey

Content production is not just for attraction. Quality materials are, yes, very useful in after sales. See some examples used in the market at each stage of the Customer Journey, which we talked about earlier:

1. Adoption

Welcome email

Who doesn’t like to feel welcome when going somewhere for the first time? Making your customer feel welcomed and demonstrating that your company intends to establish a lasting relationship can be a beautiful differential. The welcome email is the most widespread after-sales content on the market.

Some companies use the welcome email as a trigger to encourage the next purchase by offering exclusive gifts and even discounts for the next visit.

In the case of services that already have a recurrent nature, such as gyms and educational institutions, for example, this communication is even more necessary so that the customer remains engaged from the beginning and does not give up even before starting to enjoy the service.

Marketing automation with a focus on activation

Is there any time lag between the customer purchasing your product or service and actually starting to use it? Or even initial barriers that need to be removed?

The main purpose of activation flows is to send a series of emails, showing the customer what actions he must take — and in what order, thus leading him to extract the initial value of the product in question.

This type of content is especially valid for highly complex products to prevent the customer from being disappointed or interrupting use before reaching the maximum potential of the product or service.

Online or face-to-face training sessions

And since we are talking about complex products, if this is the case for your business, it might be interesting to invest in closer contact with the customer in this initial period.

In the technology area, it is very common to have specialized consultants to assist in the implementation, and it can even be a service paid separately by the client.

In simpler cases, online training sessions with one or several customers at the same time can be a good alternative to help the consumer in the first steps with the new product until it becomes part of their routine.

Video tutorials

The format is widely explored in the areas of education and technology, but with a little creativity it can be used for almost all segments. The proof of this is that YouTube is full of tutorials on the most diverse topics imaginable.

Some ideas on what can be explored in tutorials about your product or service:

  • How to deal with the most common challenges of those who are starting to use the product/service
  • What to do to reach the maximum potential of the solution
  • How to make initial settings

2. Retention

Satisfaction surveys

Asking your customer how satisfied they are with your product or service is an excellent way to show that your company is genuinely committed to the quality of what you deliver.

But it is not enough to send the survey, it is important to have a plan on how to solve the problems pointed out by dissatisfied customers and give feedback on the feedback received.


The format widely used for Lead generation is also an excellent opportunity to strengthen ties with your company’s customers.

In addition to serving as training sessions about your product/service, webinars can help scale up your support service by opening a communication channel that allows you to interact with multiple customers at the same time.

Checklists and video series focused on “tasks to be accomplished”

What tasks is your customer focused on doing today with your product or service? To generate recurrence, it is essential to keep the consumer active and getting frequent results.

Think of activities that can be done in short cycles and generate small wins for your customer. Create checklists or video series encouraging completion of tasks to achieve the desired result.

3. Expansion

Usage reports and suggestions for optimizing results

What kind of information can your company generate about your customer’s success?

Is it possible to know how the frequency of use is in relation to other consumers or even if the results obtained are below or above average? Or who knows how to warn that the product’s useful life is coming to an end and it might be interesting to buy a new one?

The important thing here is to use the information you have available to encourage your customers to get even better results, whether by purchasing more robust service packages, purchasing new models or complementary products.

Success stories

This is another format widely used in the process of acquiring new customers and which also has great value in the after-sales.

The success stories help the customer to view more complete solutions and be inspired by other consumers or businesses who have already achieved the results he desires.

Having successful cases focused on upgrades and upsell can be a good card up your sleeve for your revenue expansion strategy.

Product News

And since you want your customer to invest more in your products or services, it’s only fair to keep you up to date with news and releases, right?

Giving an air of exclusivity and offering the chance to test or even purchase first-hand releases is a good way to further strengthen ties and make your customer feel special.

4. Advocacy


Do you want your client to be an advocate for your brand? So give him VIP treatment in return!

Exclusive communities for the most engaged customers are a great space for exchanging experiences, feedback and incentives for customers to advocate for you.


They are widely used in communities, but can be done by other channels such as WhatsApp, email and social networks.

If you already have a group of customers willing to speak highly of your company, be creative and look for ways to interact with them.

How about offering an exclusive gift for those who post the best photo/phrase with your campaign’s hashtag or have the best score in a quiz about your product?

Recommend a friend

This type of campaign is widespread in the market, but to bring the expected return it is necessary for the customer to have a mature relationship with your company. Otherwise, the indication in exchange for a benefit, gift or discount, loses its purpose and becomes ineffective.

There’s nothing to stop you from offering a customer a benefit in exchange for the recommendation, but the more spontaneous the recommendation, the better!

Automation for promotion

Did your customer get top marks in the satisfaction survey? You can create an automation flow that, upon identifying a high score, sends an invitation for the customer to leave a testimonial on your company’s website or social media in exchange for an exclusive gift.

But beware: the proposal is not to “buy” a good evaluation, but to encourage the customer to publicize the satisfaction shown in the survey!

A good business process is important

We hope these tips will help your company to start an after-sales content planning to explore the benefits of this funnel, having customers increasingly loyal and engaged with your brand.

Remembering that, to get to the after-sales, it is necessary to have a well-structured commercial process, which guarantees good sales results.



7 keys to creating great content by making lists

There are many writers (and readers) who cannot bear the articles turned into enumerations and, before you abruptly abandon the reading of the present, capital smart city want to show you how they can become useful.

We are not going to ignore the attractiveness or the large number of lists that travel the network of the type “12 celebrities that you would not recognize today” or “6 reasons why being the middle brother is a guarantee of success”.

Human psychological behaviors haven’t changed much after all, and it’s an aspect that savvy marketers don’t overlook.
One of them is that, for some reason, we are somewhat mesmerized by the numbers. When we see a number in a headline, part of our brain is activated and we are more likely to inquire into that article.

Does this mean that an article reaches more readers depending on whether or not it contains a number in the headline? No. A number is a good resource to attract attention, but it should not discredit a solid writing strategy, a good content job or an effective promotion .

Granted, many people start reading because of the “power” of the number, but it’s not the right place to start as writers.

1. Don’t start with a numbered list

If you have been commissioned with a listed item, don’t just open a Word document and list ten rows that you will fill out. It is the easiest and fastest, but it is not the right thing to do.

The first thing is to find that seed that will give you the impulse to investigate, that question that needs an answer, that point that piques your curiosity. And this key is only in your audience.

In addition, some of the best lists have emerged from the reorganization of texts with elaborate and informative content.

2. Understand what is the problem you are solving

Yes, there may be problems that do not shine because they are too entertaining. This is where your great work as a copywriter is put to the test! In that ability to understand the anxieties that stir your audience , their fears, concerns, their needs to know and what they are not willing to lose.

Each audience has specific needs. A good tip is to write down all those concerns that worry your readers and, from there, prepare articles listed, when it makes sense, or using another method of persuasion that you apprehend.

3. What makes it fascinating?

The cornerstone of good content is usefulness, but usefulness without interest is already covered by Wikipedia . In the same way that a boring article, however interesting it may be, is not successful.

Nor is it worth writing magnificent headlines heading boring or mediocre content, the only thing that you will achieve with this “great” strategy is that the audience is trained faster to avoid your website.

A good content writer does not stop with the inherently interesting problem, but focuses on the angles, looking for fascinating elements. A good writer is capable of elevating content from “moderately useful” to “must-read” , and it is the narration or storytelling that will make your writing unforgettable.

This is where the art of the poet comes in, his ability to play with language and fascinate the audience.

4. What is the strategic objective?

Creating content just to get traffic and make advertisers happy is the worst way to make your page live.

Content marketing has changed the rules of the game. It is not just about attracting looks, but exists to support a business in the sense of attracting new perspectives, educating and nurturing these looks before they are ready to buy .

There is content to build customer loyalty and content to educate prospects regarding the reasons why you are the best option to solve their problems.

It is not about launching content “to see what happens”, but about understanding your content strategy and why you are writing what you are writing.

5. Make it digestible

At this point, it is necessary to structure the writing in a way that is pleasant to consume, and this happens by avoiding long paragraphs of text, tiny typography or low-quality audiovisual material.

A good presentation does not save a mediocre content, but it does make reading a well-prepared text enjoyable.

6. Promotion does matter

Develop a network of specialist advertisers on your subject, cultivate your reputation as someone who creates epic material, and remember that nothing sells on its own . Even great content needs a little push.

7. What is the next step for the reader?

The hardest part of content writing is that you are only good as long as your post is .

So if you carefully follow the first six steps and end up with a good audience of fascinated readers who want to know more, don’t forget to have thought carefully about the steps you want these readers to take .



Traditional vs. Relational marketing

Do you know how to differentiate traditional Marketing vs relationship marketing?

Surely you know, or at least have ever heard, the terms “Relationship Marketing” and “Traditional Marketing”. Well, could you say what kind of marketing strategy your company follows?

In the event that your main objective is to sell , and of course, to win, win and win, Skymarketing must tell you that you follow a traditional marketing strategy . Even if you think this approach is positive, you are wrong. You should know that following a traditional marketing strategy was worth it before, but not now. While if your goal is to establish long-term relationships with your clients, offer an experience and generate value for both parties, among many other things, congratulations! You are on the right track.

“Creating and maintaining lasting and stable relationships over time is the main objective of relationship marketing.”  

After this brief description of the objectives of each strategy, we are going to delve deeper into the matter and discover how to differentiate traditional Marketing vs Relationship Marketing.

Thus, you will be able to deepen (in the case that you are still anchored in traditional marketing), about the wonders that relationship marketing can bring to your company.

1. Knowing how to differentiate Traditional Marketing vs. Relational marketing

We will now analyze what kind of qualities each type of marketing has according to its orientation, relationship, contact with the client, communication, advertising, after-sales segment, desired results and level of satisfaction.

1.1 Characteristics of Traditional Marketing

  •  Orientation: to the economic benefit, that is, an increase in sales.
  •  Relationship: in the short term, their fidelity does not matter.
  •  Contact with the client: sporadic contact, scarce. Low emphasis on customer service.
  •  Communication: unidirectional (company to client).
  •  Advertising: direct and massive (traditional media), since its target audience is broad, homogeneous and mass.
  •  After-sales segment: little or none, since its sale is quick and immediate.
  •  Desired results: sales closed, order volume.
  •  Satisfaction level: satisfied customers with a purchase, since their center of activity is the product / service.



1.2 Relational Marketing Features

  •  Orientation: to the customer relationship, creating an exchange of value, not only economic.
  •  Relationship: medium / long term. WIN-WIN, generating value for both parties.
  •  Customer contact: continuous, direct contact. High emphasis on customer service
  •  Communication: bidirectional and collaborative (company-client).
  •  Advertising: personalized, that is, it is not focused or directed to the mass, but to small groups of people (targets).
  •  After-sales segment: continued, as it offers experiences beyond a product or service. They seek customer satisfaction and loyalty.
  •  Desired results: confidence, continuous learning. Mutual benefits and constant evolution.
  •  Satisfaction level: clients satisfied with the relationship.

“We are in the middle of a revolution. A revolution in which the traditional principles and models of marketing will become obsolete. A revolution that will change the face of marketing forever. A revolution that will replace traditional attributes and benefits marketing with relationship marketing”


2. Traditional Marketing Strategies vs. Relational marketing 

Now that you know both approaches better, as a summary we are going to highlight the main strategies of Traditional Marketing vs. Relational marketing.

  •  Attract vs. Loyalty

While the main objective of traditional marketing is to attract and attract the maximum number of customers, relationship marketing aims to more than attract, retain them. And how is this achieved? It is not as complicated as you think. The continuous exchange of information will generate greater knowledge and this will create VALUE.


Ah! You must not forget that following a relationship marketing strategy will not only favor the permanence of your current clients, it will also help to get new ones, thanks to the role of “ambassadors” that your satisfied clients will exercise among their circles.



  •  Persuasion vs. Information

In the early days of marketing, the form of communication between company and client was very focused on persuading and attracting the maximum public, making use of the benefits or benefits of the products. Fortunately, this is no longer the case today.

Now, companies (mostly), focus on generating valuable information, as a way to retain and keep their customers satisfied.


We have the best way to attract … and fall in love


  •  Homogenization vs. Differentiation

As a result of the saturation of new products that invade our days, the values ​​of “quality” and “innovation” no longer have the power that they previously had.

As a consequence, companies and brands must look for other elements to be able to differentiate themselves from their competition. Do you know what they could be? The quality of the service and the treatment with the client. Some intangibles that could crown your company as a benchmark.


  •  Products vs. Experiences

Nowadays, thanks to the continuous evolution of marketing, it is no longer necessary to speak of “products”, but of “experiences”.

Now, thanks to relationship marketing, the product has become the best way to develop customer experiences. The interactions and continuous exchanges of information between both parties help to generate an experience that will remain in the memory of our clients.





  •  Short term vs. Medium-long term

As we have been advancing throughout the post, the objective of traditional marketing was to sell quickly, without taking into account either the type of customer or their loyalty (new, current, previous …). To achieve the highest number of closed transactions or sales, use was made mainly of commercial promotions.

Against this, relationship marketing focuses on relationships of value and trust, which will favor profitability, as the relationship between the parties progresses.


  •  Mass marketing vs. Personalization

Every day we are exposed to more than a thousand impacts of products, and only a small proportion of them manage to be retained in our memory. Mass marketing today has very little to do with those companies that opt ​​for personalization strategies, that is, that specifically address the needs of small groups of people.

The location of interest groups, who share patterns of consumption and behavior, is great to be able to design strategies or actions focused on them, generating value.


  •  Figures vs. Knowledge

Ignorance and lack of data is something that characterized traditional companies.

At present, thanks to the development of relational strategies, these have favored the obtaining of valuable information: personal data, interests, purchasing habits, preferences…

The exploitation (in the good sense of the word) of this information can put us in a very advantageous position compared to our competitors. Thanks to this, we will be able to improve our way of contacting customers, our value proposition, will favor decision-making, among many other things. And yes, once again we have seen how information is power.


Do you want to know some B2B companies that have succeeded thanks to Relationship Marketing in Connext? Get to know their success stories!


  1. Fermax. Amultinational specialized in video intercoms and home communications had a website designed to reach end consumers, but they had little traffic and conversion from their main customers: installers and distributors.

For this reason, they decided to create a professional website with a technical blog to share more specialized information about their systems and create a recruitment channel that would allow them to be in direct contact with their buyer personas. Do you want to know what your result was? Find out in your success story!



Customer Success Manager for Real Estate – What is it? You need?

The Customer Success Manager for real estate is perhaps one of the most amazing professions within a sales process that is developing its gears.

After all, when this function is done well, it is able not only to retain your real estate clients for much longer, but also to bring in new ones in a short period of time.

The work of the CSM is complex. After all, this is human work. Each customer is unique and each situation will also be unique. And because of that, it is difficult to elaborate a “magic recipe” that solves everything in a linear way.

However, at the same time, it is precisely because of this “human complexity” that CSM has the ability to offer its real estate company some insights that were previously invisible.

In today’s text, we will better understand the work of this professional and will also see how he can fit into a ready-made work structure. Follow up!


Customer Success Manager for Real Estate – What is it?

A Customer Success Manager professional is, at its essence, a customer success manager. In other words, he is a professional who will manage everything that revolves around the client so that he (the client) has a good experience with your real estate product or service – no matter what.

From the moment a customer feels fulfilled, happy and satisfied with a product, the tendency is that many other businesses will leave from it. It can be a recurring sale or it can be a referral.

Both situations are very beneficial for your real estate company and you should, yes, prioritize your margin increases organically. After all, to have a high return, there’s nothing better than reusing tools and efforts, right?

In this way, we can understand the Customer Success Manager professional in different ways. But, all of them, with an exclusive focus on making your real estate company retain customers, satisfy them and, who knows, sell more and at higher prices.

After all, from a human point of view, people feel much more confident and calmer when they realize that the company is much more willing to help, than necessarily selling.

But a CSM – Customer Success Manager – is responsible, then, for real estate sales? The answer is no. This professional will not take care of your company’s sales or marketing department.

However, it will be a foundation between both activities, making performance improve over time.

From a practical point of view, we can understand the client success manager as someone who will work solely and exclusively with the success, in practice, of his client.

Have you ever stopped to think that when you make a sale, the only one who succeeds with it can’t be your real estate agent? There are much higher levels after the sale and they need to be reached for long-term corporate health.

Also read:  How to be a successful realtor

Client Success Area – How to Implement a Client Success Manager in Your Real Estate

It is not always easy to implement a sector or a professional in your real estate. Especially if there is already some kind of pre-defined management – ​​and it works.

Many will question the need to change a winning team. However, know that this is not only necessary, but also essential to understand the motivations for the results – positive or negative – of your real estate company.

Thus, to implement a successful customer manager, you will need to understand that from this professional, many other demands may arise.

And before you think this will do more harm than good, think about this: no great results will happen overnight. And, much less, without moving the proper “levers”.

There is no formula or recipe for a Customer Success Manager to work right for your real estate.

However, it is essential that it is aligned with the goals you have stipulated in your business plan. If not, it may seem like things aren’t working – when in fact, they’re just disorganized.

Following a plan is critical. Regardless of the area of ​​activity or real estate segment you are inserted.

Without a plan, you’re going to random locations. And the results, of course, will also be random. And this is very bad. So, no matter how qualified your real estate team is, without a plan or a goal, the results won’t show.

And to help you implement a customer success manager, Blue world City have separated three topics that can guide the initial steps. See below:

  • Associate CSM (Customer Success Manager) with the after-sales department;
  • Your real estate client needs to be able to use the systems you provide;
  • Use customer feedback to update and improve your real estate systems;

We’ll talk about each step individually from now on. Keep reading.


Associate CSM (Customer Success Manager) with the after-sales department

One of the most viable ways to implement a CSM – Customer Success Manager – in your real estate is through the association of this professional with the after-sales system that already exists.

As you know, after-sales is part of creating your real estate ‘s credibility, branding and image. Simply selling unsold is out of the question.

Selling alone cannot be your company’s ultimate goal. Otherwise, several other pillars of growth will be left behind. Which, obviously, sucks.

After-sales is not just a sector with a “nice name”. It is what will make a customer buy back a product and refer your real estate to potential other customers.

Think about the following: all the effort your real estate company makes to gain clients can be diluted and reduced by half from the moment that the same client makes two purchases.

This customer’s average ticket has the potential to double. And how to do this? With after-sales. Which is, in practice, a way to win new business for the long term.

And in the midst of all this, the client’s successful professional should come in to be able to extract as much as possible from a client who has already placed their trust in their real estate agency.

Next to after-sales, the CSM will have access to numbers, data and all the information necessary to start developing winning strategies so that the product that the customer has purchased is well used.

As an example, let’s imagine a real estate system with recurring and monthly payments. In order for a customer to keep paying and stay active in the product, they need to:

  1. Find benefit in the product;
  2. Have results with the product;
  3. Completely understand the tool;

And how will these three steps be possible? With the help of a CSM, who will take the client by the hand and help him with whatever is necessary so that he does not cancel the plan and, who knows, recommend it to a friend.

This is the power of relying on the services of a good customer success manager.


Your real estate client needs to be able to use the systems you have available

Another factor that makes hiring a customer success manager, or Customer Success Manager for real estate agencies, essential is the need for your customer to know how to use the product you offer.

In the previous example, we were able to understand very well the importance that this professional has for the client’s success, in practice. After all, we cannot be selfish to think only about our success. But we also need to think about the success of those people who help us succeed – our customers.

Thus, regardless of the types of products that your real estate company sells, or the types of services it provides, it is essential that the customer feels more than satisfied.

Achieving satisfaction is also a bit of after-sales responsibility. The customer needs to feel that he was finally successful with the purchase.

If you sell a system, the customer needs to know how to use each tool. If you sell a service, the customer needs to know how to take advantage of every detail of this service. If you sell a property itself, then the client needs to take advantage of every detail of this property. All of this will be up to your customer success manager.

In a playful way, as mentioned above, CSM will take your client’s hand and lead him to the maximum success he could have with the use of a product or service from your real estate company. For long-term effects this is fantastic, as it retains, loves, brings and generates even more cash.

Here’s how testimonials from satisfied customers can help too.


Use customer feedback to update and improve your real estate systems

And yet, as a way to implement other sectors of your real estate, Customer Success Manager is responsible for capturing valuable information that can be quickly converted into new strategies.

In other words, feedback, when properly used, is one of the most powerful tools to improve and polish a product or service that, theoretically, is already good.

Product or service managers are often not sure what to do or which paths to follow, afraid to change a winning team or even not knowing what the best paths to improve something would be.

And with the feedback coming straight from the source, many new ideas could come up. 

This is an advanced step that requires some kind of proximity and also requires that the gears are actually already sustainably turning in your real estate.

However, this does not mean that the feedbacks are not valid for real estate companies that are just beginning. On the contrary! In this case, they are even more incredible, as they will provide a more lucid path for whoever makes things happen.

If you want to leave a personalized product or service, there’s nothing better than asking the opinion of those who already use it, right?

And doing this through a customer success manager is undoubtedly the best way. Opportunities will appear, because this professional will know how to create these opportunities!

What is the importance and benefits of a Customer Success Manager for real estate agents?

This is a professional capable of generating different types of important demands within your real estate agency. However, generating demands does not mean “creating a mess”.

After all, professionals who solve problems are better than those who create problems, aren’t they?

However, some types of demands will be completely necessary for your real estate company to continue growing. From good insights with conversations and proximity to the customer, many new ideas for products and services may emerge.

And this, of course, cannot be forgotten or overlooked by you. We have separated some topics that help to better understand this process:

  • Brings the customer closer to the company and enables personalized follow-up;
  • It builds long-term trust and credibility – Which is great for word-of-mouth marketing;
  • The level of return or cancellation of contracts will tend to decrease;

Let’s talk about each of them below. Follow up.


Brings the customer closer to the company and enables personalized follow-up

A customer who is close to your company is a potential customer forever – even if they have already purchased a product that solved a problem at that time. From the moment you are able to monitor, in a personalized way, the daily lives of your customers, everything will be easier from a marketing point of view.

Creates long-term trust and credibility – which is great for word-of-mouth marketing

Word of mouth marketing is still the best of all. Someone who buys a product, loves to know that a friend has already bought from the same company and was happy. This type of relationship helps in all of your company’s growth criteria. And, of course, a customer success manager can help with that as the level of satisfaction will soar.

The level of return or cancellation of contracts will tend to reduce

And finally, Customer Success Manager for real estate will help your business experience fewer returns or contract terminations. The more amazing a product is for someone, the less chance of a return. Which is great for securing more assets in the long run!

Count on Ville Imob to help your real estate grow and good sales!



Companies Who Buy Houses with Best Compensations

We know what we are capable of here and how we tend to support things in your behavior here. We are one of the best companies who buy houses in cash and with guarantees as well. Trust in us as needed be we know what we know what we are capable of here.

With all that has happened, we make sure to not only specify your stuff out but assure you that with us all by your side whatever it is that we want to do we will assure to do it for you here.

We are one of the best companies and service providers here capable of getting things done for you the best way here.

What we want from you is to provide you people with an all-cash offer here, at your doorstep. No question asked whatsoever. We say to trust us blindly by closing your eyes up and make sure to follow in our footsteps whatsoever.

We promise to not only serve but provide you with one of the best deals here as stated whatsoever, we have been in this line of work taking care of everything for you now, choosing the stuff that matters is awesome whatsoever.

Believe it that we companies who buy houses have it all covered:

We do mean to not only support you up but assure to probably specify whatever it takes to do out there. With all that has come up we mean to carry and serve things for you. We are a firm that is a call away from you and as we are locals, we can help you up ASAP.

Searching for companies who buy houses in cash?

Well end your search now because we are the best in this business, no commissions, no profits no fees no nothing. All the profit is transferred to you people for your service as known. We assure to properly specify whatever it is that you want to get done.

With all that has happened here, we do make sure to probably specify and get things done up in no time at all, with us believe it is guaranteed that we of all will tend to issue an authentic report whatsoever now.

Quality is never to be compromise on any level and with our agent helping you up, trust us you will get companies who buy houses in any condition here as stated now.

One of the best ways to help either anyone succeed up or any one to falter matters a lot whatsoever.

When we say we are companies who buy houses in cash and you can search our credibility through web or you can ask around as well, we are a firm who has not change our office since the last 2 decades and what more to say then this to you.

We promise to promote whatever matters to you, when we say we have you covered then believe us we have no matter what is at stake Here. Probably one of the best and famous firms in town operating right now.



We Buy Houses Greendale WI – Local & Direct House Buyer

People prefer to choose local platforms to sell and buy items. Locals buyers are trusted and they cannot provide false services/products because they have to maintain their reputation. If you are looking for local house buyers, we buy houses Greendale WI and we are Cream City’s local house buyers.

Real Estate Agency – They drag money out of your pocket

We are doing this business for years. We are experienced and have links with authorities. If you are a house owner and face problems while selling your house, we can override your problems using legal procedures. We do not work like real estate agencies. An estate agency is just like a platform where house sellers and buyers meet. Estate agents cannot buy houses directly because they do not have enough sources and they do not want to be in risky positions. They earn money by making deals with sellers and buyers in form of fees. Moreover, when the deal is done, agents will have their % commission from the original payment. Both parties (house seller and buyer) pay money to process the deal.

We are direct home buyers

We buy houses Greendale WI and its surroundings and we are direct house buyers. Unlike real estate agencies, we buy the house from the homeowner. No middle man (real estate agent) or a third party (real estate agency) is involved during the process. We have our working way which is not only user friendly but house buyers can get handsome money in return.

Save your time and money

Selling your house to us (Milwaukee Home Solutions) does not only save your money but also time.

How do we spare our time?

We offer a pre-determined quote via mail when a house owner provides his/her details. If the owner likes our quote, we arrange a physical meeting. In this meeting, we provide necessary details that are important to know before selling the house. We buy houses Greendale WI because we are direct house buyers. We complete documentation with hours. There are no house showings and such an act saves a lot of time. We offer a final quote that no real agency can offer. If the owner finalizes the deal, we pay the money within seven working days. In short, the entire house selling process is completed in a week.

How do we preserve your money?

As we are a direct house buyer firm, we buy houses Greendale WI and do not charge a fee. When the deal is finalized, there is no deduction of commission from the final payment. Moreover, we pay the closing price. All these factors save thousands of dollars.

We buy houses Greendale WI – Talk to us

Our house buying process is straightforward and transparent. No real estate agency or direct buyer can assure such fast delivery of cash as we do. Call us today to fix a meeting and get the most exciting price offers.



We Buy Houses Greendale WI – No Surprises! Just Reliability

Nowadays, it is difficult to look for a perfect business partner to finalize a deal. If you want to sell your house and you are getting an appropriate option to sell your house, we can help you. We Buy Houses Greendale WI and offer reliability and smooth procedure.

There is a big difference between real estate agencies and our working methodologies. For agencies, money is everything. They will demand money on each step. They will charge a fee. Documentation will be complex. There will be house seeing various times. Agencies will cut their commission from the final payment from the buyer. In short, real estate agents act as middle man. They will draw money from you as maximum as possible.

We Buy Houses Greendale WI – How we are different?

On the other hand, We Buy Houses Greendale WI and our working process is completely different from that of real estate agencies.

  • We do not demand money as a fee.
  • There will be no additional tours to house buy one.
  • We will close the deal in the best-suited time for you.
  • We will pay the money within a week.
  • Payment will be in cash.
  • We will pay closing money.
  • We only connect house owner’s personal information.
  • There is no circulation of documents.
  • We are a direct home buyer. There is no third party involved in the entire process.
  • We offer free consultation about various financial problems.

We believe that being local house buyers, it is our duty to offer maximum facilities to Milwaukee’s locals. Our focus is to get your trust not to grab your money.

What kind of houses do we buy?

We do not tease house owners by raising any issues regarding their property. We Buy Houses Greendale WI without considering house condition. Near us, your property is valuable. Moreover, we will offer you the market competitive price for your house or even more.

At the end of the day, you will get more benefits by selling your house to us. We will not only save your money (no fee, no commission, and no closing) but will save your valuable time.

Want to sell your house? Don’t advertise! Contact Us

House owners tend to advertise if they want to sell their houses. They will spend a lot of money on advertising. Moreover, there is no surety that owners will get the buyer in a short time. Selling your house through advertisement and real estate agents can take months. However, we will buy your house within a week and that is a promise.

Are you willing to sell your house? We Buy Houses Greendale WI and its surroundings. Visit our website to get a quote. Our price tags are more impressive. If you find our offer interesting, meet us and discuss the rest of the important information. Close the deal and get your payment in cash in a short period of one week.




We Buy Houses Columbia in Competitive Prices

As we all know that there are few things here that is worth mentioning and a few of them are easily integrated as one of the best and quality services here now. As we buy houses columbia so believe us we will try to mention and help serve them up in no time.

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Believe us we buy houses Columbia in best manner:

We are a firm which tends to sort out and provide you with one of the best and quality deals all specified in timely manner. As we want you all to help assure i.e. needed to provide and deliver you with one of the best quality services in timely manner.

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We are here for you 24 hours a day and 7 days a week to provide and accompany you with best and quality services all ready to be sorted out and hooked up in timely manner.




Best Cash Home Buyers in Town

We are a firm in the area who only deals in cash home buyers services, for us the condition and the quality nor the place is not a matter, what we believe in is the best quality and that we will help accomplish it no matter what happens.

We promise to help support and deliver what matters or what is intended now, we urge you to do make sure to help provide you with the best quality services delivered here now in no time. We will do choose to help support the best.

We here try to help provide you with cash home buyers services now, in short as the people will help support deliver the finest what we need to do is to provide you with one of the best quality services now needed.

With all of us trying to help support and provide you with the best deals delivered we do intend to provide you with the best in town and in timely manner now. Why wait at all when you have us here by your side helping to provide you with the best.

We intend to deliver and provide you with the best quality service here now, as we all would worry here, we promise you people to help support and deliver the best quality service on demand now. We choose one of the best in town as one may say or claim.

We promise all of you that we will do our best to provide you with the best cash home buyers deals all ready to be delivered and served here in timely manner that matters. Why wait at all when you have us working by your side now.

Get the best help and the best access now delivered, we make sure to do intend to help provide and assist with one of the best and the finest in town now. As we promise to provide and deliver, we will help secure and urge to get ahead in timely manner now.

Get Cash Home Buyers Services:

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We provide you people with cash home buyers services all delivered here now in timely manner all needed and assured here as well.


Sell my home fast for cash Now

With us here working and trying to help specify the best deals now, we tend to deliver you with best sell my home fast for cash services now at your doorstep here. We make sure to be able to help choose to specify the quality deals now.

We intend to deliver you the best services needed here i.e. make sure to provide you with what matters here. Do make sure to help intend to hire the quality always.

Never ever compromise on the quantity i.e. choose the best quality deals delivered at your doorstep now. If we say that we will provide you with the best then know that we will do so in no time at all.

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Sell my home fast for cash in best price:

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Try to choose the best here by hiring sell my home fast for cash deals now.